As the 2022 FIFA World Cup continues to approach day by day, the excitement of football fans is increasing. This giant organization, which the world is looking forward to, is also preparing to include many technological innovations.
2022, one of the largest organizations in the world, held every four years. FIFA World Cupwill begin on November 21, 2022 in Doha, the capital of Qatar. The organization will end with the final match to be held on December 18, and the winning national team of the final match will write its name in football history.
The 22nd FIFA World Cup will take its place in history as the Middle East Region’s first World Cup. The organization, which will bring hundreds of millions to the screens, will also include many firsts for FIFA in terms of technology. In addition to the semi-automatic offside technology, we will see other features that we will see at the forefront this year. technological firsts it will be like this:
The new technologies we will see at the 2022 FIFA World Cup:
Cooling technology
The fact that the organization will be held in November will not change anything for the heat of Qatar. But the stadium where the World Cup will take place, no matter what the temperature outside 26 degrees It is designed to maintain the optimum temperature, such as The cooling technology in the stadium offers 40% more efficiency compared to conventional cooling technologies.
Renewable energy solutions
Besides the efficiency of cooling technology, the stadium uses renewable energy solutions wherever possible to fight carbon neutrality. Solar panels, which are pre-placed around the stadium and in the parking lots, will provide support in meeting the energy needs of the stadium and its surroundings. With these features, the 22nd FIFA World Cup, most sustainable World Cup will be.
retractable roofs
In Qatar, where cooling and heating will play a critical role, the design of roofs will also play a major role. Roofs, for heating and cooling so as to minimize the required energy It has a retractable design.
Smart Wi-Fi and charging units
In an age where our lives depend on batteries, wind turbines and solar panels placed around wireless charging will also provide Wi-Fi connection will also present.
Inclusive technologies for people with disabilities
The 22nd FIFA World Cup, prepared for the visually impaired to audio descriptionsprepared for digital content and the hearing impaired. visual navigation technologies It will also carry the title of the most accessible World Cup in history.
The Turkish agency will be responsible for the organization in 22 countries:
A Turkish agency, GAIA&INFLOW Network, will also undertake the digital communication of the giant organization that will go down in history. Agency, 22nd FIFA World Cup From all digital communication and marketing activities in 22 countries responsible will be. The agency is also the first in the global “Influencer World Cupand will host the influencer teams it created for a 6-day tournament in Doha.
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