34 companies, including giants such as Spotify and Epic Games, invited the European Union to take action against Apple’s rules on installing non-App Store applications. It was stated that Apple was mocking the DMA with its current rules.
In recent months, Apple has officially declared the “freedom” that has been demanded for years and announced that it will allow applications to be installed on iPhones from outside the App Store. Of course, Apple did not make this radical change for the sake of users or developers. The European Union, known as DMA Digital Markets Act It forced Apple to make this change.
As you can imagine, Apple, which receives a very high commission of 30% from developers outside of special agreements, did not give up this commission easily and demanded commission from developers in a ‘different’ way while making it possible to install applications from outside the App Store. Apple’s core technology fee With the so-called pricing, developers will have to pay 0.50 Euros for each new installation during the year after an application has been downloaded 1 million times.
“Apple is mocking DMA”
As you can imagine, this new form of ‘commission’ was met with reaction, especially from technology giants such as Spotify and Google. While Spotify CEO accused Apple of “extortion”, a user Even if he downloads it and never uses it and forgets to delete it He stated that Apple will make money from this. Today, technology giants solidified their objections, which they have expressed so far in their statements, with an open letter they submitted to the European Commission.
Many developers such as Epic Games, Spotify, Proton stated that Apple was mocking the DMA with the rules it announced, and invited the European Commission to take “quick, timely and decisive” action against Apple. In the letter signed by 34 companies from different sectors, “Apple’s new rules are just not only ignores the spirit and purpose of the lawit also makes a mockery of the efforts of the DMA, the European Commission and EU institutions to make digital markets competitive.” expressions are used.
In the rest of the letter, the companies touch on the points where Apple does not comply with the DMA. Especially due to the core technology fee Very few developers will be willing to install non-App Store apps It is stated that it is obvious, which means that the intended competitive environment cannot be achieved.
Source :
https://techcrunch.com/2024/03/01/spotify-epic-games-and-others-pen-letter-to-ec-claiming-apple-has-made-a-mockery-of-the-dma/ ?guccounter=1