The Ministry of Commerce announced the penalties imposed by the Advertising Board for advertisements and unfair commercial activities that deceive and exploit consumers. While an administrative penalty of 2.7 million lira was applied for November discounts, the total penalty for 11 months was 92.5 million.
The statements made by the Ministry of Commerce showed that the Advertising Board closely examined the big discount campaigns, especially those held in November and promoted with names such as “Legendary November” and “Great November”.
In the investigations carried out by the Board, sales practices that deceive and mislead consumers and create the perception that they are offering more discounts than they actually are. 2.7 million lira Administrative punishment was imposed.
A fine of 2.7 million lira was imposed in 16 files
The Board, in total, on its agenda 16 discount sale files He sentenced him to a suspended sentence. In addition, these campaigns include a total of 2.7 million lira It was also decided to impose an administrative fine. 153 of the 176 files discussed at this month’s meeting were found to be against the legislation. These advertising and commercial activities have been stopped. In total 16.7 million lira It was decided to impose administrative punishment.
The Board also provides information on consumer health during seasonal transition. seasonal advertisements also examined it. In particular, advertisements for products intended for direct consumer use, such as food supplements and cosmetic products, were monitored. Advertisements that misled consumers about their possible benefits, were harmful to public health, and were found to be contrary to legislation also faced administrative sanctions.
Advertising Board, in total in the 11-month period 1838 files He made evaluations about it. Among these files, 1623 files that were found to contain deceptive advertising or unfair commercial activities were sentenced to suspension and a total of 92.5 million lira It was decided to impose administrative punishment.
Source :
https://www.bloomberght.com/kasim-indirimleri-ne-2-7-milyon-lira-ceza-2342166