You Will Be Able to Buy Products from Amazon on Instagram

There is an interesting and impressive relationship between Amazon, one of the world’s most popular e-commerce platforms, and social media giant Meta. partnership done. Within the scope of this collaboration, users can view products sold on Amazon while browsing Instagram or Facebook. with just one touch they will be able to buy. We know it sounds interesting.

While browsing Instagram and Facebook, I often advert you will see. Amazon is among the ads shown. However, when you want to buy the product in the ad you see here, you need to leave Instagram or Facebook and access the Amazon application. Here is the cooperation between giant companies, eliminates. You will now be able to buy the product you see on Facebook and Instagram without having to deal with the Amazon application.

This is what users’ experience will look like:

The new feature, which is currently being tested with a small user base in the USA, will revolutionize the online shopping experience. Facebook or Instagram account with Amazon account matching userwill be able to instantly purchase the product they see on the platform. The only important thing here is to have previously defined the information in your Amazon account. Before using the new feature, entering billing and shipping address information into Amazon and saving credit card information will complete the process. will make it even easier.

The collaboration between Meta and Amazon is for both platforms. is of critical importance. Amazon will have the opportunity to increase its sales by providing an easier experience to the user. Meta will increase the success rate of targeted ads. When will the feature be released globally? Unknown However, it is possible to say that a brand new era has begun for the online shopping world.