World’s First ‘Virtual Citizen’ Introduced

Malta Ministry of Tourism and Consumer Protection introduced the virtual citizen Marija, breaking new ground in the world. Marija will guide tourists coming to the country through the application.

In this period when the world is getting ready to meet the future of the metaverse, digital initiatives continue in many countries one after another. These initiatives, which take place in the private or public sector, also include virtual characters. An example of this in our country is virtual influencer. Aypera While Malta took the digital character issue one step further.

Malta, which is the center of attention of international tourists during the holiday period, is called ‘Marija’. digital citizen officially introduced. Introduced by the Ministry of Tourism and Consumer Protection, Marija was the first step in the country’s virtual citizenship program, which brings together the possibilities of artificial intelligence and the metaverse.

Marija will guide the tourists:

Maltese Marija, who came to the country with comprehensive information about the historical and cultural values ​​of Malta, which she will include, will guide tourists virtually. Marija will also continue to constantly improve herself. In order for Marija to speak with perfect pronunciation and have a rich vocabulary, a special dictionary system was created for her.

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Marija interacts with people on apps in real time. interact, answer questions, and make jokes. Marija, which is basically the combination of voice assistant systems with three-dimensional characters, world’s first virtual citizen it happened.


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