Ubisoft: “In-Game Ads in AC Odyssey Technical Error”

Many players reported and reacted to the ad while playing Assassin’s Creed Odyssey this week. Ubisoft explained that this was a technical error.

Many players this week, Assassin’s Creed Odyssey He reported that he experienced something interesting in his game. In the posts, mostly from Reddit, during the game on Xbox and PlayStation ads was seen shown. These ads, which include other games in the series such as AC Mirage, appeared when the game was paused to look at the map or do something else.

As you can imagine, these pop-up ads, which directly hinder the gameplay, attracted great reaction. Users wrote in their posts:It provides a disgusting experience while playing.” He used expressions like. While the reactions regarding this issue originating from Ubisoft continued, a statement came from the company.

According to Ubisoft, the ads started appearing as a result of a “technical error”

A spokesperson for Ubisoft told The Verge that they are aware that pop-up ads appear in some Assassin’s Creed games, adding that this is a “technical error” he stated. He added that they took action to fix the problem as soon as they learned about it.

The game giant avoided giving details about the error. However, as you can see, it is not possible for the game to suddenly start advertising itself. So probably someone at Ubisoft added this to the game to show off the campaign currently going on in Mirage.

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We do not know whether this situation, which the company calls a “technical error”, is a test. It’s unclear whether the company has any intention of making this type of advertising widely available. However, the fact that it attracted such a reaction in a short time made it difficult to place advertisements directly into the game. It’s not a logical move proof.

Microsoft had already been testing such screen-filling ads on the Xbox homepage for a while. Most users found these ads “annoying”. I hope we don’t start seeing this type of advertising in games. Think about it, you pay hundreds of TL for a game, but while playing the game, you suddenly see a huge ad that covers the entire screen and prevents the gameplay. It would be very frustrating.


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