According to data from SensorTower, the leading mobile app analytics, crypto app downloads in the US increased 280% from the previous week after the Super Bowl ads.
SensorTower According to data from the Super Bowl, ads that focused on mobile applications top 5 companies among crypto exchanges Coinbase, eToro and FTX took place. Coinbase, eToro and FTX download of mobile apps in the US after ads posted February 13 in total compared to the previous week 280%While experiencing an increase of 14th February On the other hand, the downloads were compared to the previous week. 252% increased and this trend continued.
Experiencing the biggest increase in mobile app downloads Coinbase it happened. Coinbase, February 13 compared to the previous week 309% While more downloads were made, it increased by 289% on February 14th. eToro‘s downloads compared to the previous week 132% as of February 13, on February 14 82% increasing at the same time FTX in download rates 130% and 81%has seen growth.
Before Super Bowl commercials USAAmong the most downloaded apps in 124th ranked Coinbase, 14th February in the USA on The second most popular app in the App Store it happened. In addition, during an advertisement published on Coinbase, it attracted great attention from users and had a short-term access problem.
One-Minute Ad from Super Bowl Game Crashes Coinbase’s Site
Related article: One-Minute Ad from Super Bowl Game Crashes Coinbase’s Site
Coinbase, shortly after their advertisements aired to take advantage of the opportunities in the industry. to enlarge the existing team. 2022 in the year 2,000 new employees He announced his intention to recruit.
Coinbase Plans to Hire 2,000 New Employees by 2022
Related article: Coinbase Plans to Hire 2,000 New Employees by 2022