The new project of the founder of Pluto TV aims to give free television and make people watch advertisements. Moreover, television will not be one of the televisions we know.
Advertisements are not only in our television channels, but also in the games we play. On top of that, Netflix even released a low-priced package that allows you to watch content by paying a fee and watching ads on top of it.
Considering all these new advertising areas, you may not see a future in television advertising. But this doubt will disappear with a sample project of a company. No longer broadcast the televisions themselves will be advertised, the televisions will be given for free.
Free television, lots of advertising:
Paramount Global’s internet television service Pluto TV has announced its project, which has opened a new page in advertising. Ilya Pozin, co-founder of Pluto TV, Teevee Corporation It will distribute free television to people.
This television, in fact, will not be a standard television. ‘Television’, a regular sized television together with a to the soundbar And to a second screen will host. This second screen will be as tall as a phone screen and will be the same width as the television.
The task of the second screen will actually be to get the cost of free television and much more. While users continue to watch the content they want from the main television screen, this second screen It will only display ads.
Of course, besides the ads, the second screen, functional features as well Will have. For example, it will show the score on sports broadcasts, present the weather, reflect the news headlines.
Television will not be a smart television. Instead of being a smart TV, it is ready-made like Amazon and Xiaomi’s devices.ş with ‘stick’ television devices future.
The name of the compact device, which consists of two screens and speakers, is not known for certain. Only a mysterious project called ‘Telly’ has been discovered (top image). Teevee, on the other hand, states that the device will be released this year.
So what do you think about this project? In exchange for free television, would you accept a screen that plays ads continuously without disrupting the content you watch (except for the ads on the platforms)?
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