The Founding Story of Rolex – Webtekno

Founder of Rolex, one of the most prestigious watch brands in the world Hans Wilsdorf, He was born on March 22, 1881 in Kulmbach, Germany.

At a young age first losing his mother and then his father Wilsdorf, who had a tragic start to life, was sent to boarding school by his uncle and had a difficult childhood.

In fact, boarding school strengthened his determination and fighting spirit.

When Hans Wilsdorf lost both his mother and father at a young age, life may have been difficult for him. one of the hardest lessons He had given it.

However, this brutal beginning contributed to his success. played an important role.

He received a good education and was a bright student. Having this tragic experience at an early age and being educated at a boarding school also made him sad. can be self sufficient He made it into one.

Additionally, the boarding school’s biggest contribution to the Rolex brand was the Swiss boy Wilsdorf befriended. Wilsdorf’s conversations with him about watches Curiosity about watches reinforced.

When he was 19, he moved to the country where he heard Wilsdorf stories and built a new life for himself in Geneva, Switzerland.

Here, at an international pearl export company as an apprentice He began work.

To learn business tactics and start your own business in the future He devoted himself to this work.

Things were going well and Wilsdorf was in Switzerland One of the largest watch companies of the period He received an offer from one of his friends, Kuno Korten, and started working there.

Here, about clock making He gained great knowledge and learned how all types of watches were produced. However, he had to return to Germany after a short time and do his military service.

After his military service, he moved to London and continued to improve himself in the watch industry.

Another in London at high quality watch company He began work.

To make his dream of starting his own watch business come true by increasing the company’s sales for two years. gained the necessary experience.

During this period, he met his wife, Florence Frances Mae Crotty, and married.

Wilsdorf was determined to stand on its own feet in the watch industry. They shook hands with his brother-in-law, Alfred James Davis, and They took Rolex’s first real step forward.

In 1905, they founded Wilsdorf & Davis Limited, which became Rolex a few years later.

Within the company they established, they imported watch parts from Switzerland to England, to produce quality watches they started.

At that time, wrist watches were generally worn as jewelry by women, but Wilsdorf did not like the inconvenience of pocket watches and believed that wrist watches would be more useful in the future. He believed it would become more popular.

This view paved the way for the revolution that Wilsdorf would create in the watch world. Soon the company would become Rolex!

Wilsdorf saw the future of wrist watches and in the following years To produce the perfect wrist watch He conducted various researches.

He managed to make a name for himself with the watches he produced, and in 1908 he became the leader of the watchmaking industry in England. one of the top companies happened.

Now you can change your company’s name to something attractive and easy to pronounce that represents high class, no matter what language you use. He wanted to change.

in 1908 The Rolex brand was born and registered this name as a trademark for Wilsdorf & Davis Limited.

Rolex managed to make a name for itself with its high-quality wrist watches and was preferred by the rich at that time.

Shortly after the rise of Rolex, the First World War broke out, but Rolex was not affected by this situation and He emerged by adding success to his success.

The war made Rolex more famous because the brand gave many soldiers Rolex wrist watches, which were much more useful, instead of useless pocket watches.

There were only two problems. Britain imposed high taxes on all companies that exported goods across international borders, and people A negative attitude towards Germany he was obsessed with it.

For this reason, Wilsdorf changed the name of the company to Wilsdorf & Davis Limited in 1915. Rolex Watch Corporation Limited changed it to be.

There was no obstacle left for Wilsdorf to produce the model that would make Rolex Rolex.

If that model It was a Rolex Oyster.

Working patiently, in 1926 he created his new model that would change the watch industry forever: first waterproof wrist watch Launched the Rolex Oyster.

To Mercedes Gleitze, who tried to swim across the English Channel separating England and France in 1927 to promote the watch. was sponsored.

Mercedes went into the sea wearing the Rolex Oyster around its neck, and the watch survived despite the harsh conditions. It emerged from the water without any damage.

This is Rolex’s international made him famous and Rolex continued to produce innovative watches with superior quality.

Even though it suffered a great blow due to World War II, Rolex did not collapse!

German companies did business due to the war. very difficult and expensive it had become.

Hans, who experienced another tragedy at that time, lost his wife in 1944 and commemorated his wife. He founded the Wilsdorf Foundation.

Rolex patiently endured the difficulties during the war and after the end of the war, has risen again and continued to shape the watch industry from where it left off.

The most legendary of the innovative watches he produced was the one introduced in 1953. It was a Rolex Submariner

In 1960, the founder of the brand, Wilsdorf, passed away and Rolex was transferred to the Wilsdorf Foundation!

Following Wilsdorf’s death, Rolex It began to position itself as a luxury brand.

This means that Rolex is a become a symbol of prestige and status He laid the foundations for its arrival.

In summary, the striking story of Hans Wilsdorf, an orphan boy who started his life from scratch, progressed on his own path with perseverance and determination and radically changed the watch industry on the way to his goals. The importance of never giving up emphasizes.

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