The Cup Incident That Frightened McDonald’s – Webtekno

This move, which was seen as a very logical marketing strategy in the first place, It turned into a nightmare for McDonald’s and caused a sensation in various countries of the world, especially in the USA.

So, what’s behind these cups produced by McDonald’s? What kind of disaster was hidden?

With this scandal, approximately 13.4 million Shrek cups had to be pulled from shelves.

Moreover, these glasses Nearly 7 million of them entered homes, Nearly 5 million of them were waiting for their customers in stores. Some of them had not yet been shipped.

There was only one fact: 12 million poisoned glasses had to be returned. Moreover, this recall movement was not limited to the USA only. It had reached beyond national borders. Because Shrek cups Approximately 1.4 million were sold or shipped to Canada.

So what was the problem with these glasses that caused such urgency?

Shrek cups are available in very high quantities. It was found to contain cadmium. This chemical was in the category of a dangerous heavy metal, and if this toxic substance was swallowed or inhaled, it was possible to face various disaster scenarios.

“What is this toxic substance doing in children’s glasses?” We seem to hear you say.

Namely, in 2008, the US Congress initiated a strict lead test for children’s products, and many companies in China had to stop using lead in the products they produced. These companies find the solution He found it by replacing lead with cadmium.

At this point cadmium metal, used as a pigment on the outside of glasses. This metal was, at the time, one of the most effective ways to obtain the color red, along with vibrant orange and yellow paint.

The problem here is that touching a cadmium coated glass, There was a risk of swallowing some of this poisonous substance.

The poison released by cadmium metal was countless.

When this metal is consumed in large quantities to the kidneys, lungs, liver and even the nervous system It even had the potential to cause harm. A prolonged interaction with cadmium was equivalent to being stabbed in the back.

This insidious enemy is, first of all, a powerful carcinogen with a high risk of medical side effects. Additionally, prolonged contact with cadmium It has the power to even break bones. Cadmium is especially dangerous for babies and children compared to adults.

However, despite all these disastrous findings, Scott Wolfson, chief spokesman for the Consumer Product Safety Commission, made a surprising statement.

They examined the glasses in detail and the products were He assured me that he did not pose an immediate threat to children. Wolfson added that the risk is “very low” for people who have this glass.

Thus, it was verified that the production and distribution of Shrek cups complies with state requirements. But McDonald’s still As a precaution, he requested the voluntary return of all Shrek cups.

McDonald’s would like to thank everyone who returned the cups regarding this incident. He offered 3 dollars. However, in the first place, the glasses were sold for $ 1.99 with food purchase and for $ 2.49 without food. Ultimately, in any case, McDonald’s could not avoid being associated with such an event.

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