smartphone manufacturers It has been having a supply problem for a while. Even though there is demand for their devices, technology giants that cannot adjust the balance of supply and demand, especially on the supply side, give users a date months later. On the other hand, according to a recent study, users’ interest in phones did not decrease despite the supply shortage. buy a new phone Hundreds of thousands of users who are excited about the technology prefer phones that offer high camera performance.
Smartphone manufacturers add high resolution to mid-range phones
According to a new report released by CounterPoint, there is a 38.7 percent increase in phones with 48 Megapixel or higher resolution rear cameras in the third quarter of 2021. In the report, which emphasizes this impressive figure, there is a great demand, especially within 6 months. Unlike flagship phones, this demand explosion is much more on phones that offer ‘very good camera performance in the middle segment’, but what is the reason for this?
Due to the supply problems and the shortage of parts, the prices of the flagship models were especially high. In addition to these high price tags, users who want to buy a new phone and do not want to fall behind in performance, turn to ‘price-performance’ devices offered in the middle segment group.
Analyst Ethan Qi, who connects this move of smartphone manufacturers offering high resolutions to ‘much better sensors’ and draws attention to the 50 Megapixel limit on the flagship side:
This has become a trend in models with 48 Megapixel and 64 Megapixel main cameras, priced between 200 and 400 dollars. Companies that resort to much better sensors to offer professional performance use 50 Megapixels at most, while there is a significant decrease in the share of 108 Megapixel resolution. However, manufacturers such as Redmi and Realme offer 108 Megapixel cameras in the middle segment group.”
Since there are models that attract attention with what they offer on the camera side, those who cannot buy ‘flagship’ phones turn to newly released but very high performance smartphones.
The research shows exactly this, because the resolution rates of 48 Megapixels and above on the camera side give life to the middle segment group. This naturally leads phone manufacturers to high resolution rates on the market.
In the future, much higher resolutions on the camera side are expected to come to the ‘affordable middle segments’.
It has become clear what users pay attention to when buying a smartphone!