The operations of Subway, one of the most popular fast food chains in the world, in Turkey will now be undertaken by TAB Gıda. The company will improve Subway’s delivery and online ordering options.
Undertaking the Turkey operations of brands such as Burger King, Pop Eyes and Arby’s, one of the world’s most popular fast food chains. TAB Foodshared an important announcement today. The company announced that Subway, one of the world’s most popular fast food chains, has signed a master license agreement aimed at expanding its operations in Turkey.
TFI TAB Food Investments Chairman of the Board Erhan Kurdoğlu said in a statement on the subject that the agreement they made with Subway will accelerate their growth and increase the total number of restaurants worldwide. that they aim to reach over 3000 by the end of the year. shared. There was also a statement from Subway CEO about the deal:
Subway CEO’s statement:
“At Subway, we seek partnerships with operators who have gained significant experience by leading the growth of other key brands in a region, while aiming to strengthen our international presence. As the market’s leading restaurant operator, TFI TAB Gıda Yatırımları, which has a deep understanding and experience of consumers in Turkey, is the ideal partner to support Subway’s presence in Turkey.”
According to the shared details of the agreement, TAB Gıda will be responsible for opening new restaurants in accordance with Subway’s ‘Fresh Forward’ design. However, Subway delivery and online ordering options will also improve. This indicates that Subway may be added to TAB Gıda’s digital package platform Click Gelsin in the near future.
Today, TAB Gıda has four global brands, Burger King, Sbarro, Arby’s and Popeyes, and From Usta Dönerci and Usta Pideci It has two national brands. The company operates in the fast food sector in China as well as in Turkey.
Source :
https://www.dunya.com/companies/tab-gida-subwayi-portfoyune-katti-haberi-665782