Starbucks, the world’s largest American-based coffee shop chain, announced that it has entered the Web3 sector by releasing the NFT collection.
According to a May 4 report by TechCrunch, Starbucks will offer special benefits to its owners. NFT will launch its collection.
Starbucks Chief Marketing Officer Brady Brewer said in a statement on the subject:
We will create a digital space thanks to Web3 and especially NFTs. Our NFT collection will be ownership and community based. Thanks to this collection, we will continue to grow in the digital space with those who are members of the Starbucks community.
said.
In addition, Starbucks will release its NFT collection. will be released this year and what the collection plans to create in the future. backbone of the digital community He said he would create
Howard Schultz, interim CEO of Starbucks:
It is not surprising that Starcuks will launch a collection in the NFT space. Outperforms many companies in adopting new technologies. For example, before the emergence of mobile payment systems, it pioneered the system of making payments using mobile applications.
made statements.