The world-famous coffee company Starbucks has agreed with an Ethereum-based altcoin project to work in the Web3 and NFT domains.
Starbucks is working with this altcoin project
Starbucks today announced its Polygon partnership for the recently announced Web3 experience Starbucks Odyssey. As a result of the partnership, the new Web3 powered experience will provide Starbucks Rewards loyalty program members with NFTs. The one-of-a-kind loyalty program experience is powered by Polygon’s capacity for low fees and fast transaction speeds.
The program will be built on top of Polygon, a scaling tool that sits on top of the Ethereum network. Applications running on Polygon and other scalers can avoid some of the high costs and low transaction speeds caused by congestion on Ethereum’s mainnet. Beginning September 12, customers and partners can join the waiting list for a chance to get first access to the Starbucks Odyssey experience starting later this year. Here’s what Starbucks head of strategy and marketing Ryan Butz said about the partnership:
Building the Starbucks Odyssey using technology aligned with our sustainability goals and commitments is our top priority. We took a very thoughtful and comprehensive approach when evaluating which blockchain to use and how Polygon’s fast, cost-effective and carbon neutral network is the perfect foundation for our first digital community.
What the partnership tells Starbucks customers
Polygon is one of the pioneering altcoin projects committed to being carbon negative by the end of the year. It has also already offset its network’s cumulative CO2 debt. Ethereum’s transition to the PoS mechanism will further reduce the carbon footprint of Polygon PoS by 99.91%.
Starbucks wants to provide some advantages to its customers when choosing the Polygon network as a more efficient Blockchain. NFTs that will be released over the Polygon network can now be purchased directly with a credit card. Also, no credit card will be required to sell NFT products.
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