SsangYong’s Name Changes Due to Bad Image!

Once upon a time, there was a South Korean automobile manufacturer that also sold in Turkey. that brand”SsangYong“Du. Vehicles with an interesting design language were preferred because they were affordable. However, over the years, this brand has been mixed into the dusty shelves of history. Now, there has been a remarkable development on the subject.

Attempts to buy SsangYong Motor and managed to complete the 23-month court process KG Group President Kwak Jea-sun recently made a statement on the subject. Kwak Jea-sun said that the name SsangYong will go down in history and from now on “KG MobilityHe said that cars will be produced under the name “.

SsangYong name will be changed due to bad image!

According to a statement by Kwak Jea-sun, the name SsangYong is due to bad image will be changed. “What bad image?“You may have wondered. Let’s explain right away; South Korea’s oldest automobile manufacturer could not afford to pay the debts it entered in 2009. The company, which could not pay salaries and closed its factories, also lost its production. indefinite had stopped as. SsangYong, which has been able to produce various models over the years, could not achieve the desired success in these models.

In march The name change, which will be brought to the agenda at a shareholders meeting to be held, will start a new era for the company if approved. Kwak Jea-sun, President of KG Group, states that this brand change will only consist of the name, the history of the company and the production conditions will remain the same. Kwak Jea-sun, who doesn’t see the name change alone enough, has a brand logo and corporate identity He underlined the need for a wider revision, including Industry sources think that with this development, SsangYong will rise from the ashes and focus on electric cars and autonomous driving systems.