The “Treasures of Turkey” digital collection was published on the Google Arts & Culture Platform with the contents provided by the General Directorate of Cultural Heritage and Museums and the Turkish Tourism Promotion and Development Agency, in cooperation with the Ministry of Culture and Tourism of the Republic of Turkey, on the occasion of the 100th anniversary of the Republic. The collection includes more than 70 stories, 10 video documentaries and 17 “Street View” shots.
Selections from Turkey’s culinary and cultural heritage are available digitally all over the world.
On the occasion of the 100th anniversary of the Republic of Turkey, the digital collection, which was launched with the aim of bringing selections from the culinary and cultural heritage dating back thousands of years in the lands where the Republic was founded, to the Google Arts & Culture platform, includes historical artifacts, ruins, arts and crafts, food hosted by Turkey. Many well-known and hidden values, such as culture, are brought to the fore.
The digital collection, which was opened to the world via the Google Arts & Culture platform under the title “Treasures of Turkey”, includes more than 70 stories, written and visual content prepared in collaboration with experts, a documentary series consisting of 10 videos and 17 new “Street Views” recorded for the first time in Turkey. ” is hosting the shooting. Details of the “Treasures of Turkey” digital collection were announced at a press conference with the participation of the Turkish Minister of Culture and Tourism, Mr. Mehmet Nuri Ersoy.
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Minister Mehmet Nuri Ersoy made the following statements:
“As it is known, as the Ministry of Culture and Tourism, we carry out intensive advertising and PR activities abroad through the Turkish Tourism Promotion and Development Agency, in order to diversify our country’s tourism products and target markets and to extend the tourism season to 12 months and 81 provinces.
In line with these goals, we see the Google Arts and Culture Turkey Platform, which is the product of our collaboration with Google, as an important global tool for introducing our country to the world. Of course, it was unthinkable that a country like Turkey, which is extremely rich in culture and cuisine, would not take part in this extremely important global platform.
For this reason, I would like to thank the Google Arts and Culture team and Google Turkey for their support and cooperation in the realization of this project. “I hope that the contents that will be available on the platform as of today will support our goals of attracting qualified tourists, increasing product diversity, and promoting the rich cultural and historical heritage that our country offers in each of our 81 provinces, beyond the popular tourist destinations.”
Google Turkey Country Director Mehmet Keteloğlu made the following statements about “Treasures of Turkey”:
“As Google, we have been working to ensure the safe digitalization of our country since 2006, when we started our operations in Turkey. We work to ensure that institutions, businesses and individuals can benefit from the opportunities brought by digital transformation and that the digital economy grows.
Supporting the tourism sector, one of the most important locomotives of our country’s economy, with the products and services we offer has always been among our priorities. While celebrating the 100th anniversary of the Republic of Turkey, we wanted to leave a gift to future generations and to collaborate on an international platform by bringing the values of our country to the Google Arts & Culture platform with an important digital collection.
Based on this, we set out with our Google Arts & Culture platform, which is very valuable to us. I would like to thank our esteemed Minister Mehmet Nuri Ersoy and the Ministry of Culture and Tourism of the Republic of Turkey, our General Directorate of Cultural Heritage and Museums and the Turkish Tourism Promotion and Development Agency for the content they provide with their valuable cooperation, and also Bettany Hughes for sharing the stories that Turkey has to offer as much as we do. Thank you very much for their excitement.
We wholeheartedly believe that our Google Arts & Culture: Turkey’s Treasures Digital Collection will become a dynamic collection that will include many more stories, considering the richness and depth of our culture.
Conducting cultural activities in more than 80 countries in different corners of the world and collaborating with more than 3 thousand institutions, Google Arts & Culture aims to protect art and culture; A Google platform for educational and promotional purposes, with the mission of making it accessible and discoverable.
In cooperation with Google Arts & Culture, Google Turkey and the Ministry of Culture and Tourism of the Republic of Turkey, the contents provided by the General Directorate of Cultural Heritage and Museums and the Turkish Tourism Promotion and Development Agency are included in the “Treasures of Turkey” Digital Collection on the occasion of the 100th anniversary of the Republic of Turkey. makes it accessible to the whole world.
Google Arts & Culture Project Manager Rami Jawhar made the following statements:
“We are very excited to announce the Google Arts & Culture: Turkey’s Treasures digital collection, which is about Turkey’s cultural values and riches. Thanks to the digital collection we have implemented in cooperation with the General Directorate of Cultural Heritage and Museums and the Turkish Tourism Promotion and Development Agency, an important selection of the country’s riches will be available all over the world on the 100th anniversary of the Republic of Turkey.
“From ancient cities to mosaics, from seafood feasts to unique tastes, a selection in many different areas is ready to be discovered under the title ‘Treasures of Turkey’ on the Google Arts & Culture platform and free mobile application.”
Within the digital collection, a documentary series consisting of 10 videos was prepared by the world-renowned British historian, writer and documentary broadcaster Bettany Hughes: Osman Hamdi Bey, Life After Death, Mevlana and His Legacy, Troy and Its Legends, As a Center of Faith: Ephesus, Mosaics, Ottoman Tile and Carpet Art, Republic and Atatürk, Jewelery and Yenikapı Shipwrecks from Ancient Times to the Present.
In the videos, in which historians and experts such as İlber Ortaylı, Mevlana’s 22nd generation grandson Esin Çelebi Bayru, Zeynep İnankur, Fatma Acun, Sevan Bıçakçı, Refika Birgül took part, mini interviews were conducted about the cultural assets mentioned in the videos, and they were recorded in places around the world with English and Turkish subtitles. made available to users.
British historian and documentary producer Bettany Hughes said the following about the documentary process of the digital collection:
“Choosing just 10 examples to create a selection from Turkey’s rich cultural heritage was quite challenging. There are so many stories to choose and tell. In consultation with our stakeholders, we created a series using a wide range of topics, from epic monuments to mosaics, from elegant jewelery to the birth of the Republic.
We learned many new things in each video we shot. I would like to thank once again the Ministry of Culture and Tourism of the Republic of Turkey, the General Directorate of Cultural Heritage and many institutions affiliated with the Ministry, esteemed museum directors, historians, experts and archaeologists who helped us during the shooting processes and in providing content. “I am happy to support such a digital collection in such an important period as the 100th anniversary of the Republic of Turkey.”
Under the leadership of Turkey Tourism Promotion and Development Agency, selections from Turkey’s rich culinary culture are also available on the Google Arts & Culture platform. Various written and visual contents, from traditional Turkish breakfast to delicious stuffed foods, from tea and Turkish coffee culture to soups, from olive oil dishes to ten-minute appetizers, find their place on the platform and are accessible to users around the world. The content will be available on the Google Arts & Culture page in both Turkish and English.
The integration of the ruins and museums shot with Google Street View technology, which was carried out to contribute to the digitalization of cultural heritage, to the Google Arts & Culture platform has been completed. As part of the digital collection, Istanbul Archaeological Museums, Istanbul Turkish and Islamic Arts Museum, Galata Mevlevi Lodge Museum, Galata Tower, Museum of Islamic Science and Technology History, Nemrut Ruins, Republic Museum, Anatolian Civilizations Museum, Ephesus Museum, Göbeklitepe, Troy Museum, Ani , Ahlat Seljuk Square Cemetery, Antalya Museum, Sagalassos, Kaymaklı Underground City, Derinkuyu Underground City, Göreme Ruins and Tunceli Museum have been opened to digital access.