Miguel Patricio, CEO of Kraft Heinz, stated that production is increasingly costly due to the raw material flow affected by the pandemic, and therefore consumers should be prepared for more expensive food prices.
Due to the pandemic, there have been great difficulties in the raw material chain from vegetable oils to soybeans in many countries. The lack of timely delivery of such raw materials has deeply injured the food industry, just as the chip crisis has affected the automobile industry. According to Miguel Patricio, CEO of Heinz Kraft, to the BBC Heinz was also affected by this crisis. one of the brands it happened.
Stating that they had to increase prices in the past period, Patricio said that they will have to raise prices around the world if necessary, consumers need to be prepared for expensive food prices explained.
The pandemic hit the raw material chain deeply
Patricio also touched upon the lack of truck drivers in the UK; “Logistics costs have also increased significantly in the US and certain areas of the economy are experiencing labor shortages” used the phrases. Stating that there will be no increase in the number of lands to be farmed despite the increase in the world population, Patricio said that too much work for technology stated.
Stating that despite the pandemic affecting the raw material chain, people “cook more food” because they stay at home, Patricio said, In particular, soybean and sauce sales increased. stated.