Meta Announces Channels Feature for Facebook and Messenger

On Instagram in the past months channels feature was introduced, thus creating a new area where various page owners can interact with their followers. Thanks to this feature, it has become easier for page administrators and important figures to reach the masses directly. WhatsApp also gained this feature.

Now, there has been a new development regarding this. Meta has decided to expand the channels feature.

On October 18 Instagramwhich is the umbrella company of many social media platforms such as Facebook Meta’s In a blog post, it was stated that the channels feature will come to Facebook and Messenger in the coming weeks. It was also stated that the feature is currently being tested for pages.

In the post, there is also channels feature is active from markets It was stated that page administrators on one of them can start using the feature immediately. Other page administrators can take their place on the waiting list by using the link here.

Page followers will be notified when the channels are established.

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After the channel is created and the first message is sent, it is sent to the followers of the page to which the channel is linked. a one-time notification to be sent. With this notification, followers will be invited to join the channel. As we have seen before, only the founder of the channel can write messages on channels, but subscribers to broadcast channels can react to messages on these channels and vote in surveys.

Users will be able to join the page’s channel by clicking the button on the profiles of the pages they follow. Channels can be muted just like chats. Already NetflixLeague of Legends Brands such as have created channels. Let us remind you that it is not necessary to follow the pages to follow the channels.