LC Waikiki, one of Turkey’s largest clothing stores serving in 56 countries, introduced its store named “MetaStore”, which it built in the metaverse universe.
LC Waikiki, one of the leading clothing stores both in Turkey and in the world with a market volume of hundreds of billions of dollars, introduced its store named MetaStore, which it built in the metaverse universe. In the posts shared on Instagram, “The future of fashion is in Metaverse, firsts are in LC Waikiki!Announced with the slogan ”, MetaStore seems to continue to make a name for itself and excite customers.
adidas, Nike It was known that well-established companies, such as , opened stores on the metaverse in the previous processes and expanded their services by keeping up with the modern age. MetaStore aims to offer a more “gamified” experience to its users, unlike other clothing store virtual reality experiences.
Today Spread across 56 countries and It has more than 1200 stores The big company, which is a big company, was not late in keeping up with the times and took its first step. Although this exciting initiative in the Metaverse universe is met with high demand, Waikiki is still able to bring this experience to a limited number of users. 3D models of more than 120 products LC Waikiki MetaStore, which will feature With the completion of the beta version It is planned to open to a wider audience.
technical infrastructure Unreal Engine LC Waikiki MetaStore, which was announced to be developed with With LC Waikiki’s internal resources funded and implemented.
LCWaikiki’s chief digital officer (CDO) Serafettin Ozer He made the following statements about the platform in question:
We discussed every issue. We looked at the platforms. We examined details such as avatars and sense of touch. As a result, we have implemented a game in which we can present the shopping experience and construct an experience with different occasions.