KoçZer Introduced its New Digital Platform ZerGO

KoçZer, the corporate purchasing and supply chain management company within the Koç Group, introduced ZerGO. ZerGO, a B2B marketplace designed according to workplace needs, will bring buyer and seller companies together in a safe and digital environment.

Founded in 2003 to respond to the media purchasing needs of Koç Group companies and contributing to the development of the corporate purchasing sector in Turkey, KoçZer is designed to focus on workplace needs. B2B marketplace ZerGO introduced.

In corporate purchasing and supply chain management with its renewed brand name in its twentieth year. initiatives towards digital strategies KoçZer aims to bring together corporate buyers and sellers in a safe and digital environment with ZerGO, Turkey’s newest marketplace for companies.

More than 130 thousand products, from occupational safety to office consumables, from hardware to technical products, are under one roof.

ZerGO, to which KoçZer transfers its expertise and corporate purchasing industry experience spanning over 45 thousand suppliers and more than 130 categories, ensures that workplace needs are supplied on the online platform from safe, qualified and meticulously selected suppliers, based on the element of trust. ZerGO can respond to the needs of workplaces in many categories, from occupational safety to office consumables, from hardware to technical products, with its rich vendor portfolio. More than 130 thousand products makes it accessible with different payment options.

Sharing his evaluations on the subject, KoçZer General Manager Serhan Turfan said, “Online commerce is on the rise in the world and in Turkey, but both buyer and seller expectations in B2B vary compared to B2C commerce. First of all, the most important issue in corporate purchasing processes is trust. As a leading company in the purchasing industry, we first stepped into online purchasing with our closed-loop e-commerce platform ZerOnline. We were offering special product catalogs and supplier agreements to companies with the method we call the tailor-made method, and we were determining many topics specifically for the company, from dealer structuring to technology integrations. Changing user expectations and the trend towards B2B e-commerce encouraged us to develop ZerGO” he said.

Offers advantages for workplaces

Predictions indicate that the B2B e-commerce concept that defines business-to-business shopping is It points to an 11 trillion dollar market and shows that this market will constitute a market worth close to 45 trillion dollars by 2032. Stating that they foresee that winning while purchasing will make companies stand out in the competition and that more companies will turn to online shopping to meet their needs, Serhan Turfan also points out that they have established a digital and secure purchasing infrastructure that can be easily tracked between buyers and sellers and offers different advantages to the buyer and seller.

Regarding this issue, Turfan said, “Since ZerGO is designed according to workplace needs, it offers advantages that take into consideration both the buyer and the seller. While exhibiting their products, vendor companies can determine customer-specific advantages as the number of orders changes, with the ability to set price scales. On the other hand, buyers can make purchases at any scale, from spot purchases to multiple purchases. “Thanks to our alternatives such as order tracking, invoicing, payment in installments or payment with an open account, we prioritize workplace needs and work to make the B2B e-commerce experience smooth,” he said.

“Campaigns that will breathe new life into workplaces are on our agenda.”

In addition to competitive price advantages in ZerGO, which is very important for businesses today, improving payment terms Turfan stated that they will take action with different campaigns for the company and said, “Recently, we see that workplaces have the most difficulty in paying cash when purchasing their needs. With this insight, we have included campaigns that will give workplaces a breath of fresh air, and specially for the launch. In cooperation with Yapı Kredi, you can get 6 interest-free installments for the cash price. We implemented it. “We will support the needs of workplaces with different campaigns,” he said.

“Don’t stop for the needs of your workplace, ZerGO!” Noting that ZerGO, which was opened for use by businesses with the motto, attracted the attention of many KoçZer suppliers as soon as it was opened, and that the buyer network was expanding day by day, KoçZer General Manager Serhan Turfan concluded his evaluations with the following statements:

“As a company that is among the top 100 of the Fortune 500 Turkey list and manages the purchasing and supply processes of Turkey’s leading companies, our mission is to maintain ZerGO as a safe trade area for businesses and to make improvements in line with changing B2B e-commerce needs.” always keep up to date. We fully believe that as more companies turn to digital platforms in the coming period, ZerGO will move from our country’s newest marketplace to the largest marketplace with its product diversity in the workplace needs vertical.”


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