Identity of Gamers in Turkey Announced

Gaming in Turkey’s report that sheds light on the Turkish gaming industry, Identity of Turkish players also revealed. In the report, the characteristics of Turkish players what you eat and drink while you play details included.

The characteristics of the players varied, predictably, greatly by age group. Bride, in 2022 More than 44 million people Let’s get to know the audience closely.

Characteristics of Turkish players by age group:

12-18 years old:

• Middle school/high school age.
• He mostly plays games on the phone.
• He is at school during the day and his time is limited.
• He sleeps early, lives during the day.

18-24 years old:

• University age.
• He is using a laptop.
• He likes listening to music.
• He doesn’t sleep until late.

25-30 years old:

• He works and prefers sportswear.
• He sleeps late.
• It plays games on many platforms.
• He mostly plays games on the phone and computer.

30-40 years old:

• Working, well dressed.
• It has all the technological tools, including a good phone, console and PC.
• His daily life is mostly spent with work, and after spending time with his family in the evenings, he plays games.
• Time is limited.

Top spenders and total revenue:

The 2021-2022 comparison section of the report showed that there was a big decrease in revenue in dollar terms due to the fluctuation in the exchange rate. Total Turkish gaming audience in 2022 625 million dollars spent shared it. In 2021, this number was 1 billion 200 million dollars.

The most spent platforms in 2022 were as follows:

• Mobile: $275 million
• PC: $175 million
• Console: $175 million

Players by income distribution:

• Low income: 5%
• Middle income: 20%
• High income: 75%

“High income” group in 2021 It had a majority of 41%.

How do Turkish players view the games?

• A visual world, different visual universes.
• Captivating with its story.
• All kinds of flavors.
• Every emotion is experienced at a high level.
• The beauty of being able to trade with your own rules in the game’s own world.
• Friendship and team building.
• Entertainment/hobby.
• Rivalry.
• Prestige, in-game fame.
• Constantly renewed worlds, discoveries.
• Don’t be a hero in the world of your dreams.
• Opportunity to become a professional player.

What emotions do players feel while playing the game?

• Excitement
• Stress
• Victory
• Pleasure
• Anger
• Sadness
• Curiosity
• Happiness
• Impatience
• Greed
• Struggle
• Collapse
• Responsibility
• Habit

Let’s take a look at the mobile world:

Data from the MMA & DT Inventory Survey for the third quarter of 2022 Demography and preferences of mobile players in Turkey gave place. The data shared about mobile players were as follows:

• 81% of adults in Turkey play mobile games. 51% of mobile gamers are men and 49% are women.
  • Players aged 14-29, 37% of all players,
  • Players aged 30-49 make up 44% and
  • Players aged 50-65 make up 19%.
• 72% of survey respondents play mobile games every day. 22% play several times a week.
• 41% of gamers play mobile games for more than 10 hours per week.
• According to AdColony and Nielsen data, 47% of players play mobile games 2-3 times a day.
  • 29% of players play two mobile games and 25% play 3 games.

The most popular types of mobile games:

• Puzzle/trivia/word: 54%
• Card games: 52%
• Action/adventure: 46%
• Strategy: 38%
• Sport/racing: 31%
• Shooter: 24%
• Social: 19%
• RPG: 13%
• Lot: 10%

So, why play mobile?

• “Fun”: 65%
• “Comfort, relieve stress”: 59%
• “Makes you feel free”: 43%
• “Desire to progress, develop, create”: 36%
• “Friendship”: 33%

What do mobile gamers do most while playing games?

• 72% listen to music,
• 67% watch TV,
• 43% are circulating on social media,
• 38% watch movies/series,
• 24% watch videos.

While playing games, the most music is listened to, but who listens the most in Turkey?

Most streamed artists on game consoles:

• UZI
• jackal
• Lvbel C5
• Ezhel
• Batuflex
• Reckol
• motivation
• XXXTENTACION
• Sefo
• Eminem

Turkish players mostly drink water, eat doner kebab and chips while playing:

Looking at the list of drinks consumed by Turkish players during the game, This somewhat naturally in the first place.

• Water: 75%
• Coke: 53%
• Hot coffee: 28%
• Hot tea: 24%
• Soda: 23%
• Cold coffee: 23%
• Cold tea: 22%
• Juice: 13%

Considering the most consumed food, rotary ranks first. In snacks chips has occupied first place.

The most consumed snacks:

• Chips: 54%
• Chocolate: 52%
• Nuts: 44%
• Fruit: 35%
• Biscuit: 30%
• Wafer: 25%
• Core: 22%

The most consumed dishes:

• Doner: 75%
• Hamburgers: 64%
• Pizza: 52%
• Lahmacun/pide: 49%
• Raw meatballs: 43%
• Kebab: 31%
• Tantuni: 24%