In order to recover the regions affected by the recent earthquakes and revitalize tourism, Meta launched a special project that brings together Turkey’s distinguished young Instagram content producers. This project not only revitalizes tourism but also highlights the concept of social responsibility. How will Meta help earthquake victims?
How will Meta help earthquake victims? – What are the creators’ plans?
Memory Gate website: https://hafizakapisi.com.tr/
Meta’s initiative primarily aims to collaborate with young content producers and direct them to earthquake-affected areas. In this way, young people are encouraged to visit these regions and share their experiences with their followers. This approach has the potential to raise awareness among young people and stimulate tourism.
Another important element of the project is the augmented reality (AR) filters developed by Meta in collaboration with Koç University KARMA Lab. These filters aim to highlight history and culture by reflecting what the structures looked like before the earthquake. Through these filters, followers will have the opportunity to discover the beauties of these places by opening a window into the history of the regions affected by the earthquake.
In addition, the visits made within the scope of the project are expected to stimulate tourism and support local businesses. These visits, especially to important points such as Maraş Bazaar, Gaziantep Castle and Hatay Archeology Museum, aim to support the revival of tourism by contributing to the economy of the region.
However, the project not only revitalizes tourism but also carries social responsibility and awareness. This project, which aims to raise sensitivity and awareness about the effects of the earthquake through young content producers, emphasizes the aim of bringing people together and raising awareness by using a platform such as Instagram, which reaches large audiences.
This innovative step by Meta aims not only to revitalize tourism, but also to support a social cause through young people and raise awareness in society. This project stands out as an important step in reducing the effects of earthquakes and increasing the resilience of societies.