How Was SASA Sold by Sabancı Holding?

Every decision in the business world carries a risk. Courage and vision, when applied correctly, can produce extraordinary results for business people. When applied incorrectly, it is the opposite… In this content, we will examine the story of the worst decision made by Sabancı Holding.

Founded by Özdemir Sabancı in 1966 and Turkey’s first synthetic fiber factory SASA, which started its commercial life as a company, is a company that remains on Türkiye’s agenda even though years have passed since its establishment.

SASA, which started life as a simple textile raw material producer, gradually became to a giant industrial player transformed. This giant factory established in Adana continued to produce for the textile industry under the management of Sabancı Holding until 2015.

The first stone was laid when the Sabancı family wanted to withdraw from industrial business in the early 2000s.

After the death of Sakıp Sabancı, he withdrew from the industrial sector He wants to concentrate on the service sector. The Sabancı family gradually began to realize these decisions.

The reason for this decision was that Akbank was doing very well and became a flagship for Sabancı Holding and the Sabancı family founded Enerjisa. investment in the energy sector He wanted to do it.

Over time, Sabancı Holding began to sell its companies in the industrial sector.

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textile company Bossaproducing woolen fabrics Yünsa, Çimsa and other cement factories and bus manufacturers Temsa Sabancı Holding, which sold its companies one by one, seemed very determined to completely exit the industry.

Although an agreement was first made with an Indian company for SASA, the Competition Authority To prevent Indians from gaining a monopoly in the textile field intervened in this agreement and the sale did not take place.

SASA was sold to Erdemoğlu Holding for 102 million dollars in 2015!

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Known for its Merino carpets Erdemoğlu Holding made the most successful investment of their lives and purchased SASA.

Over time, Erdemoğlu Holding established SASA with its investments. took it to a whole different dimension.

They established new facilitieswhat they did new agreements SASA, which has proven its visionaryness with its initiatives and initiatives, continues its development. of our country among the most valuable companies found its place.

Currently, SASA’s market value is 219.70 billion TL!

in 2015 SASA for 102 million dollars We cannot know whether Sabancı Holding, which sold it, regrets it. But it is also true that they sold off a company with a huge potential.

In fact, in some sources If Sakıp Sabancı were alive, he would never sell SASA It is even said!

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