Google will show ads based on users’ intentions!

Google AdSense, “ad intents” launched an innovative ad format that understands your intent. This format allows site owners to increase their advertising revenues by presenting ads that are relevant to the user’s intention when entering the site and the topic of interest. Here are the details…

Google ad intents: How does the intent-based ad format work?

Ad intents format, texts that are relevant to your content and to the pages links automatically placing it. If these links are clicked, a new window opens showing ads that are relevant to users and contain organic search results. For example, you read iPhone 15 news on a website and see a “iPhone 15When you click on the link, you can buy an iPhone 15. a small window It hurts.

Google supports both this format and mobile as well as desktop It states that it works on its platforms and optimizes ad display without negatively affecting the user experience. Additionally, this ad format is used to show relevant ads. to third party cookies It doesn’t require it, which means it’s privacy-focused.

To preserve the user experience of this new ad format, Google has adjusted the number of ad links based on the word count of the page. that you limit states. In other words, it aims to prevent users from being disturbed by preventing multiple identical links within very close distances from each other within the page.

Additionally, Google ad intents do not recommend site owners to show ads more frequently by increasing clicks on certain products on the page. This will provide organic content and maintain user trust, will not bore users is showing.

Ad intents ad format is a problem that AdSense users have been experiencing lately. from revenue declines was introduced later. While the reasons behind these declines have not yet been fully clarified, this new step by Google has been criticized by some publishers. opportunity to increase revenue is seen as.

However, there are also concerns about the effects of this new format on user experience and the organicity of ad impressions. It is a matter of curiosity how content publishers and users on web pages will react to these innovations in Google’s advertising strategies and how these changes will affect their income in the long term.

So what do you think about this new ad format? Do you think it will be beneficial or harmful for the user? You can write your opinions in the comments section below.