Google paid billions of dollars to Apple!

Googlecurrently in the world most used It maintains its title as a search engine. There are many claims about how Google, which has gone through many processes to reach this stage, achieved these. Vice president Prabhakar Raghavan He responded to these allegations with numbers.

Google paid these coins to become the default search engine

senior vice president of Google Prabhakar Raghavan In a statement on Friday, Google announced the move to maintain its default search engine status and gain traffic. $26.3 billion in 2021 He said he paid. Arguably the biggest share of that sum comes from Google, which has been shelling out exorbitant amounts of money for years to remain the default search option on iPhone, iPad and Mac. to Apple gone.

Raghavan, who testified as part of the Department of Justice’s ongoing antitrust case against the company, said Google’s search ads generated $146.4 billion in revenue in 2021, which puts the $26 billion it paid for default in perspective. The manager explained that default is the most costly part of what he pays to acquire traffic.

Raghavan did not mention how much of the $26.3 billion went to Apple. However, private asset management company Bernstein’s One estimate is that Google could pay Apple up to $19 billion this year for the supposed privilege.

A slide shown in court revealed that Google earned $47 billion in search revenue in 2014 while paying $7.1 billion for default. Raghavan stated that Google’s overall default search engine payouts nearly quadrupled from 2014 to 2021, while search ad revenue (roughly) tripled.

Google has opposed making the figures public, arguing it would harm its ability to negotiate future contracts. Judge Amit Mehta, who presided over the case, did not agree with this view. So much so that we can now present these figures.

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