GittiGidiyor, one of Turkey’s largest e-commerce platforms, announced its sales data for 2021. In the published data, it was seen that cat-dog food and diapers were the top selling products in online shopping last year.
With technological developments and the rapid increase in internet use, online shopping It is a known fact that platforms spread all over the world. In fact, we can state that due to the emergence of the COVID-19 pandemic, the fact that online shopping is preferred more than physical shopping contributes to this situation.
So, which products were sold the most online in 2021 we left behind? One of Turkey’s largest e-commerce platforms gonepublished its data for the past year. In the published data, there was a lot of information from which products were sold in which category to how many registered users there were on the site.
Best selling product cat-dog food
Giant platform, which has been serving for 20 years, in the data it has published, 35 million registered users, 120,000 merchants and 25 million products stated that it is available to users. GittiGidiyor also shared that the total number of page views reached 7.3 billion, once again showing how much people started to use online shopping sites.
In addition, on the platform where it is stated that 1 product is sold per second, it is stated that there are products in 50 different categories. cat-dog food, diapers, cell phones and cases was also included in the published data.
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In the statements where mobile shopping data is also shared, 7 out of 10 purchases; In other words, it was stated that 70% of shopping is from mobile devices. In the mobile app 30 million times The data showing that it was downloaded also showed us that the most cat food, diapers and masks were sold from mobile.
Automobile, motorcycle and accessories became the most preferred category.
In addition, the most shopping in 2021 Wednesday It was stated that the most shopping took place on 26 November, also known as ‘Black Friday’. Automobile, Motorcycle and Accessory In the statements where it is stated that the category is the category with the most shopping; It has also been shown that garden net, USB and Batteries are among the most folded products in sales.
As can be expected, big cities are at the top of the list of cities with the most shopping; Istanbul, Ankara and Izmir took place. Looking at the growth in basket averages, it was noteworthy that Van had a growth rate of 65%. You can find more detailed data below.
Top selling products
- Cat-dog food
- Diaper
- Cell Phone and Case
- Sport shoes
- Mask
- Screensaver
- Shaving Machine
- TV
- Water purifier
- Tire
Top buys on mobile
- Cat food
- Diaper
- Mask
- Sport shoes
- tire
Most searched words
- Computer
- Mobile phone
- Study desk
- Television unit
- Cordless Drill
- TV
- Headphone
- Sport shoes
- Robot Vacuum Cleaner
- Camping Chair
Top shopping categories
- Automobile, Motorcycle and Accessory
- Construction market
- Cosmetics and Personal Care
- Home, Decoration and Garden
- Computer and Tablet
Top shopping cities
- Istanbul
- Ankara
- Izmir
- Bursa
- Antalya
Cities with the highest sales growth
- Hakkari
- Gumushane
- Elazig
- Afyonkarahisar
- Corum
Cities with the highest growth in basket average
- Van – 65%
- Siirt – 48%
- Isparta – 48%
- Antalya – 47%
- Diyarbakir – 47%
Source :
https://www.haberturk.com/e-ticaret-platformu-gittigidiyor-da-en-cok-bunlar-satildi-3349434-technology