The EU was showing its security and transparency-oriented laws to the biggest players in the industry. Now there are thousands of companies in front of it.
It has very strict rules regarding the moderation of content reaching European citizens. European Unionintroduced a ‘digital service law’ that concerns giants such as Google and Meta. With this law illegal The aim was to block content that spreads products and services.
Basically, this law 10 percent or more of the EU population Addressing organizations were included. But this has changed. Now, every service provider, except very small organizations, has become the subject of this law. Let’s look at the details and the content of the law that determine whether the institution is small.
This is the situation as of February 17, 2024.
If your platform less than 50 employees and if he has an annual income of less than 10 million euros, he will be exempt from this law. This shows that there are thousands of companies on the EU radar. Previously, this list included giants such as Facebook, Instagram, X, Wikipedia, YouTube and Google. Well, what exactly is the law that concerns these companies?
In the Digital Services Act EU, emphasizes transparency and security. A few key articles of the law are as follows:
- Illegal content from users will enable reporting and marking systems,
- In moderation decisions transparency,
- personalized Option not to receive content,
- For the little ones not showing ads,
- Ethnicity and not showing gender-oriented advertisements,
- Age verification and protecting children taking precautions,
- workplaces online marketplaces can be monitored via .
Apart from these, the EU hosting It also laid down rules for those providing the service. These service providers will develop systems to warn their users if their services contain illegal content. internet service providers It will even prepare transparency reports.
EU authorities have the right to penalize companies that do not comply with the provisions of the DSA (the law in question) up to 6 percent of their annual revenues. Of course, the law is not new, it is just the scope has been expanded let’s point out.
You can find all the details of the law in our content below.
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Source :
https://martech.org/eu-digital-services-act-now-applies-to-all-but-the-smallest-businesses/