Campaign Messages Feature Coming to WhatsApp

WhatsApp is working on a new feature that will help small businesses grow their businesses, but may even cause users who are sick of campaign SMS to delete WhatsApp. This new feature will enable businesses to create campaign messages and send these messages to their customers in bulk.

The world’s most popular instant messaging app WhatsApp‘of It turns out that a new feature is being worked on. The app is coded 2.23.9.23 android beta This new feature, which appeared in the version of the WhatsApp Business API, is the most small businesses it will work for you. So what exactly does this feature promise?

The new feature opened by WABetaInfo allows businesses to campaign and information messages allows them to create With this feature, a business that actively uses WhatsApp can create personalized promotions, campaigns or reminders and share them with their customers. they can share. Moreover, created messages can be sent to customers in bulk. Thus, all customers will be notified instantly.

First screenshot is here

After businesses create campaign messages and send them to their customers, performance metrics they will be able to. In this context; How many customers the message reaches and how much of it is returned as sales can be tracked by the business. This will enable the business to identify the right campaigns and win the customer. at the end of the job more saleswill be recorded as more money.

Users may be frustrated

While the new feature offers the opportunity to increase sales for businesses, it will provide a variable experience for users. If following the campaignsIf you are someone who finds , informative SMS or notifications useful, this feature will also make you happy. On the other hand, if you are tired of campaign SMS, it can be very annoying to receive campaign notifications from WhatsApp. Presumably, WhatsApp will also offer an option to turn off campaign messages.

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Campaign messages will be paid

WhatsApp’s campaign messages feature, paid It will be a feature. WhatsApp will ask for different fees in each country for this. The business will be able to adjust according to the budget it can advertise and determine its expenditure accordingly. When will the new feature be available? Unknown.


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