A bombshell statistic was published by Parrot Analytics. Netflix’s throne is in jeopardy, according to some fascinating new data. Now, with its original content, Apple TV Plus leaves behind Netflix, which challenges everyone with its rich library. Apple TV Plus’ library is more preferred among American viewers.
Apple TV Plus will dethrone Netflix!
Netflix has lost its former glory in America. It’s safe to say that he’s now used to being left behind his rivals. Just under 20% of Netflix’s original shows are rated as good or better by viewers, according to Parrot Analytics. This leaves it with only 14 percent ratings of good or above. Thus, it ranks second from last on the list. At the bottom of the list is Prime Video.
Between January 1 and August 26, 2023, Apple TV original programs had the highest percentage of most-liked programs. Almost 51% of its original series were rated good or above. It is quite surprising that Netflix is at the bottom of the list despite its TV original catalogue.
Move to increase competition from Apple TV Plus
Apple TV Plus, whose subscriber count has been revealed in recent days, has come to the fore with its new service called SportsKit.
Netflix outnumbers Apple original series 15 to 1. Despite this, it is having difficulty maintaining its leadership in the broadcast market. We can explain this like this. Apple prefers quality rather than having a very rich library. Quality contents such as Severance, Silo, Hijack, Foundation and Shrinking paved the way for the platform to be preferred.
In fact, Netflix has the largest user base among the eight most popular streamers. It hosts productions that remain popular all over the world, such as Squid Game, Wednesday and Stranger Things, which have made a great impact all over the world. Despite this, he cannot stop his bad progress.
However, some decisions made by the world’s largest broadcaster throughout 2023 had a bad impact on Netflix. The removal of password sharing and the cancellation of popular programs caused many viewers to switch platforms. In addition, the increase in prices was one of the reasons for subscription cancellations. In short, Netflix shot itself in the foot with its latest decisions. Apple TV Plus, on the other hand, continues to compete with Netflix with its quality content as one of the most affordable platforms. We hope it will enter the Turkish market as soon as possible.