With the new ad arrangement for Instagram and Facebook, we will be able to experience products as if we are holding them in our hands and see how they look from every angle.
Instagram has long ceased to be a platform where people only share their photos and beautiful moments. We see an ad or collaboration phrase in almost every post that comes our way. Instagram has a huge sales force and offers the opportunity to reach many people with a single share. And yet, it is of course quite normal that it is full of advertisements.
In the past days, we told you that Instagram will launch an ‘overdue’ feature. Instagram and Facebook, which we frequently introduce new features and are constantly updated, have also touched on advertisements this time. Meta signed an agreement with VNTANA, one of the leading names in the e-commerce industry. According to this agreement, thanks to the optimization of VNTANA in the coming days 3D ads can be published on Instagram and Facebook.
3D ads are aimed at consumers to better experience products
VNTANA was frequently mentioned with its 3D and AR works. This technology will be made available on Instagram and Facebook this time. Thanks to the optimizations used by the company, manufacturers will be able to easily add 3D ads to their Instagram and Facebook accounts. Normally, you know that 3D files take up a lot of space and there may be problems even when saving, let alone throwing them anywhere. VNTANA allows users to create 3D designs with the help of programs such as Browzwear, Clo, Keyshot, Modo. automatically convert to Facebook and Instagram standards. It helps.
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For all of us “And why did they shoot it only from this angle?” we have said. In fact, Meta and VNTANA aim to avoid these problems with this new ad design. Products before buying thanks to new 3D ads as if we were holding We can turn it around and look at all sides. In this way, the shares shared by some sellers and ‘deceiving the consumer’ will be prevented. After this feature becomes widespread, the rush to shop by looking at the 3D models or holograms of the products, just like in science fiction movies, may begin to appear in all areas of our lives.
So what will these 3D ads look like?
We bring 3D Ads to Facebook and IG! With our new integration, VNTANA allows brands to upload existing 3D designs from programs like Browzwear, Clo KeyShot3D and more, and automatically converts them for Facebook and IG.
Source :
https://www.businesswire.com/news/home/20220324005050/en/VNTANA-Brings-3D-Advertising-to-Facebook-and-Instagram?utm_campaign=Meta%203D%20Ads%20Announcement&utm_content=202057036&utm_medium=channel&utm_source_social&h tw-406630058