iPhone XS from iPhone 3GS‘to in many models “NS” It is not known exactly what the suffix means. The only thing known for sure was that at the launch of the iPhone 3GS, Phil Schiller said that this supplement meant speed.
It has the last S suffix released in 2018 iPhone XS It has been over 4 years. But every year it has been among the speculations as a possibility. Here’s Apple “iPhone 9” It should be emphasized that it is not known why he omitted the nomenclature.
iPhone 13 surpassed iPhone 12 Pro Max!
The DXOMark results of the iPhone 13 family continue to be announced. After the iPhone 13 Pro, the result of the standard iPhone 13 model was also surprising.
Was the iPhone “S” a good branding move?
Frankly this “S” was never a good option. Because devices in this nomenclature Apple’s “trying to pass the year”It made the users think that it gave the impression of ”. Also, these phonesintermediate modelThere was broad consensus that
in 2017 iPhone 8 series and more importantly iPhone X When it launched, Apple wanted to give its lineup more depth and more choice. Tim Cook and company offered two (since the 6 and 6 Plus) or three different iPhone models up to the iPhone 5S. Thus, the iPhone 8 naturally looks like a real S model. The iPhone 7S took on the role.
Next Apple in 2018decided that there was no other way. The company didn’t have a new design for the 2018 model iPhone, so it decided on another “S” year. Like every “S” model, iPhone XS Although not inspiring, it was a good development. 4 GB of RAM and 7 nm chip debuted with, but most importantly, the first competitive one that made the iPhone X’s camera look bad Smart HDR introduced its version and finally put the XS on par with the Google Pixel.
There were even more significant improvements to the “S” models before the iPhone XS:
- iPhone 3GS is the first phone to record video on iPhone.
- The iPhone 4S featured Siri and an 8 Megapixel main camera with 1080p video recording capabilities.
- The iPhone 5S brought the first 64-bit processor and Touch ID.
- The iPhone 6S presented us with the first high-definition cameras in an iPhone. (12 Megapixels rear and 5 Megapixels front); Not to mention OIS, 3D Touch, 128GB storage and 14nm A9 processor.
The “S” iPhone was no longer in our lives, however, and Apple took the opportunity to introduce another iPhone, the 12 mini, and three other models onto the stage. The strategy of the brand has completely changed. Based on sales, the iPhone 12 mini probably qualified as a bug. The relation “mini” was used for the concept of “small” and “less”. This has likely led people to the “proper” iPhone 12, which costs $100 more abroad.
Along with this strategy that Apple changed, the iPhone 13 family, which came out this year, also appeared with the naming of last year. The “S” series is completely over, even in the iPhone 14 family “mini” naming will be removed It stands before us as a reality.
Don’t forget to tell us your opinions about this strategy of Apple!