If you feel a strange pleasure that starts in your neck and spreads to your entire back while watching someone whispering or doing a simple daily task, then you know the ASMR effect. What are ASMR videos that create such feelings in people, why do they attract so much attention, let’s take a closer look.
In recent years, you may have seen videos of people watching videos on YouTube and Twitch, or doing mundane daily tasks on different social media platforms, or videos of people talking in whispers. These shares, called ASMR videos, In fact, people have felt for many years but cannot name it. ASMR preparing to trigger its effect.
ASMR effect, It’s not a scientific term. However, it has become accepted by everyone in recent years, as it expresses a feeling that people commonly experience and cannot describe. Videos that trigger the ASMR effect, which in its simplest definition express a meaningless pleasure, have become very popular lately. Bride What are ASMR videos, why are they watched so much, what is the scientific explanation Let’s see closely.
What is ASMR?
The Autonomous Sensory Meridian Response or ASMR effect, defined by Jennifer Allen, a Facebook user in 2010, It is the pleasant tingling that one feels in the face of a meaningless situation. This pleasure effect, which generally starts in the neck and spreads to the entire back and gives goosebumps, is felt by many people, even though it is not scientifically defined.
The ASMR response, which we can also call the pleasure response to a meaningless effect, is often even if it is likened to sexual pleasure people who have experienced this effect clearly reject this relationship. While the effects of sexual pleasure are generally specific, the factors that create the ASMR effect often change, even periodically.
How is ASMR triggered?
Although how the ASMR effect manifests varies from person to person, most of them are seen as meaningless, everyday and mundane things. People experiencing this effect Although they offer different reasons In general, it is possible to talk about some basic triggers.
- Chewing
- Eye contact
- playing with hair
- Buzzing
- games of light
- Massage
- Page turning
- paint mixing
- watchful eyes
- Do not touch
- Do not write
- someone who is concentrated
- Whisper
In general, ASMR triggers, which we can collect under a few basic titles, It is known that everyone has a different intensity of effect. Some can feel the ASMR effect even when reading these triggers. So the situation is a bit complicated.
What are ASMR videos?
Although we have encountered videos with ASMR triggers in different periods, people To create the ASMR effect After 2010, we started to encounter such videos, which were specially prepared by content producers, more widely.
In general, ASMR videos offer key triggers to create this effect on people. Even if it is seen as meaningless to users who do not feel such an effect these types of videos are videos where daily tasks are presented in a loop or where the creator is whispering in front of the microphone and sharing simple sounds like rustling paper.
When we look at Google statistics Young people aged 18-24 make up 77% of the ASMR video audience. Creators who want to appeal to young people use whispers to create an ASMR effect in some gaming videos. ASMR triggers are used in different content, there are videos produced only for this purpose and there are YouTube channels that share videos prepared for this purpose only.
What is the scientific equivalent of the ASMR effect?
As we mentioned earlier, ASMR is not a scientific definition. Because it is a feeling that people feel intensely but cannot describe. has not been scientifically studied. Until it became popular after 2010. In 2012, clinical neurologist Steven Novella at Yale University School of Medicine wrote an article on the ASMR effect.
According to Steven Novella, the ASMR effect may actually be a type of nervous breakdown. It is strange, some tantrums can be really pleasurable. The human brain is programmed to exhibit positive and negative behavior for pain and pleasure. Situations that felt painful before but were pleasurable because they were survived were included in this program in the evolutionary process.
The ASMR effect, which we can evaluate as a kind of neurodiversity concept, can also be defined as people’s enjoyment of pain. In the face of a strange, uncomfortable, meaningless or even painful situation Some people are known to enjoy it. While not as radical as sadism or masochism, the ASMR effect can describe small pleasures in small pains.
How do you know if you feel the ASMR effect?
We have said that the ASMR effect is the pleasure felt in the face of a strange, meaningless, disturbing and even painful situation. The occurrence of this effect is a personal situation. In other words, a trigger that creates an ASMR effect on millions of people may be a meaningless video for you.
The definitive definition of the ASMR effect by everyone is a feeling of pleasure and tingling that starts in the neck and spreads to the back. In response to a sexual or non-emotional trigger If you are experiencing such a feeling, this is your ASMR effect and trigger.
You can discover such videos by watching some ASMR videos we have shared or by searching yourself. Maybe you can find a unique situation that will trigger your own influence. However, let me point out; it’s the little pleasures in the face of little pain. If you enjoy watching things that are genuinely disturbing This may be a psychological disorder.
Why are ASMR videos getting so much attention?
ASMR videos are gaining traction because creators have discovered what triggers create this effect in humans. In the internet world, some content attracts more attention than others. This is the trend of today’s world, ASMR videos that give small pleasures.
The future of ASMR videos is one of the most curious topics. Such videos will not take over the internet. But just as some people watch cat videos, accident videos, fight videos, live broadcast accidents to relax; some will also watch ASMR videos. This current will not end, but Over time, it will join the videos that appeal to an audience of fewer people.
Triggering the ASMR effect, defined as meaningless pleasure What are ASMR videos, why are they getting so much attention? We answered their questions and talked about what you need to know about this extraordinary trend. Do you watch ASMR videos, how do you feel while watching? You can share your thoughts in the comments.