Third stock market debut for “Die Höhle der Löwen” judge Georg Kofler

Georg Kofler (left) and Ralf Dümmel in front of the Frankfurt Stock Exchange

Kofler is the chairman of the supervisory board and the largest shareholder in Social Chain AG, while Dümmel will be responsible for products, purchasing and sales on the board of directors.

Dusseldorf On Friday morning Georg Kofler was allowed to ring the bell on the Frankfurt Stock Exchange once again. After Pro Sieben and Premiere (now Sky), the ex-media manager made his third stock market debut there with his Social Chain AG.

The social commerce company, which sells its brands from porridge to fitness accessories to box spring beds mainly via social media channels, will in future be listed in the Prime Standard of the German stock exchange. Previously, Social Chain AG, which had come onto the floor through the back door through its already listed participation Lumaland, was listed on the open market of the Düsseldorf stock exchange.

The initial listing in the Prime Standard was 54 euros. This means that the company is valued at 620 million euros. “The step to becoming a unicorn is not far,” says Georg Kofler, chairman of the supervisory board and largest shareholder, confidently. On the Düsseldorf stock exchange, the share price had more than tripled within a year. The free float is more than 25 percent and is set to increase further.

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