The fierce competition in the smartphone world continued to increase this year as well. Although many important companies have achieved great revenues in this process, almost all of them continue to struggle with economic difficulties. This is also reflected in the production numbers.
Smartphone production saw a decline in the third quarter
TrendForce’s latest research reveals what happened in the smartphone world in the third quarter. The third quarter of each year was experiencing growth in production numbers. This year, however, the situation has changed. According to the research, smartphone production fell for the first time this quarter in this period, and it saw a decrease of 11 percent compared to the previous year.
With this decline, 289 million smartphones were produced this quarter. The reason for this decline is the environment of economic uncertainty all over the world. Giant companies set maximum limits for themselves because of this process. Apple, on the other hand, was the victim of the “zero tolerance for coronavirus” policy and accompanying protests in China.
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On the other hand, when it comes to production, the rise of Samsung stands out. The company produced more than 64.2 million phones, up 3.9 percent from the previous quarter. Struggling with production problems, Apple produced 50.8 million iPhones in second place. Xiaomi (including the Redmi, Poco and Black Shark sub-brands) comes third, Oppo (including Realme and OnePlus) fourth and Vivo (including iQOO).
Of course, the main reason for this decline is the economic crisis. Qualcomm recently made a statement about this situation. According to the company, the industry will rise again. The company predicts that the smartphone world will recover from the second half of 2023. To look at the other side of the coin, the economic hardship will continue for at least 9 more months.