Revolutionary change in the sports industry can sometimes arise from the most unusual places. Who knew that a story that started at the breakfast table next to the waffle maker on a Sunday morning could be a source of inspiration for laying the foundation of a giant sports company like Nike?
Yes, you read it right. That’s exactly how it happened. A former runner in 1971 Phil Knight and his coach Bill Bowermanthey developed this idea at the breakfast table.
So where do they come to their minds? shoes from waffle maker Got the idea to do it?
The year 1971 was a turning point for the sports industry.
That year, a former college runner Phil Knight and Bill BowermanHe founded a small company called Blue Ribbon Sports. But this small startup would turn into a multibillion-dollar sports company with just one product, a waffle-soled shoe.
The story began at the breakfast table at Bowerman’s home. His wife, Barbara, preparing breakfast in the waffle maker Bowerman noticed the grid-like pattern on the machine’s surface. Then the thoughts chased each other: would it be possible to use this pattern for shoe soles?
He made several attempts.
As a result of these trials, rubber can preserve the waffle pattern and he saw that he could create a durable base. He had signed a brand new era after the shoe he named ‘Moon Shoes’, which was very durable.
This innovative design He also enabled Nike to take its first steps. In 1972, the shoe was introduced and in 1978 it changed its name to Nike, Inc. changed it to . Nike’s real explosion occurred as a result of its collaboration with basketball star Michael Jordan.
released in 1985 Air Jordan series, It helped Nike gain popularity in the market and became a phenomenon that continues with a new model every year.
This shoe we are talking about is up for auction. It broke the record by selling for $437,500.
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