Tag: Testimonial
Wie russische Influencer am Krieg verdienen
Berlin Neben Werbeanzeigen für Mode oder Kryptowährung teilen sie Videos von Drohnenangriffen und falsche Behauptungen über den ukrainischen Präsidenten Wolodimir Selenski: Seit Beginn des russischen Angriffskrieges auf die Ukraine haben…
Adidas raises forecast after successful sale of “Yeezy” shoes
Coveted sports shoes Kanye West’s Yeezy collection was also highly coveted in the clearance sale. (Photo: imago/Eastnews) Munich After a first successful sell-out of “Yeezy” goods from the stopped cooperation…
These are the richest influencers in the 2022 ranking
There’s a lot of money to be made as an influencer, that’s for sure. Some of the most successful influencers have already been able to increase the number of followers…
Adidas will start selling parts of the Yeezy collection in May
Munich Adidas will start selling the remaining “Yeezy” shoes from the stopped cooperation with US scandal rapper Kanye West in May. A significant amount of the proceeds will be donated…
“Burning millions of Yeezy shoes is not the solution”
Bjorn Gulden The CEO of Adidas announced at the annual general meeting that he wanted to sell the Yeezy products that were still in stock. (Photo: dpa) Munich In the…
Puma achieves record sales and operating profit in 2022
Munich Even after the change from CEO Björn Gulden to Adidas, Puma wants to further reduce the gap to the ailing arch-rival. “We have accelerated our growth worldwide and across…
Puma achieves record sales and operating profit in 2022
New Puma CEO Freundt Puma’s business is said to be better than Adidas’ this year as well. (Photo: dpa) Even after the change from CEO Björn Gulden to Adidas, Puma…
Adidas warns of possible losses this year.
Adidas headquarters in Herzogenaurach The second largest sporting goods company in the world is in a deep crisis. Now the hopes rest on the new CEO Björn Gulden. (Photo: imago…
Adidas warns of possible losses this year.
Adidas headquarters in Herzogenaurach The second largest sporting goods company in the world is in a deep crisis. Now the hopes rest on the new CEO Björn Gulden. (Photo: imago…
Why Björn Gulden has to change his Puma formula for success
Bjorn Gulden The Norwegian had already worked as a manager for Adidas at the beginning of his career. Later he successfully led the smaller competitor Puma. (Photo: Christoph Maderer/ PUMA)…
Adidas vs. Kanye West: New allegations under investigation
Kanye West at a campaign event The controversial rapper and entrepreneur is said to have been noticed for a long time due to blatant misconduct. (Photo: Reuters) Munich Adidas is…
Puma CEO Björn Gulden takes over as CEO
Bjorn Gulden The Norwegian inherits Kasper Rorsted from competitor Adidas. (Photo: Bloomberg) Munich The direct change from Puma boss Björn Gulden to the crisis-ridden competitor Adidas is perfect. The Norwegian…
Puma CEO Björn Gulden takes over as CEO
Bjorn Gulden The Norwegian inherits Kasper Rorsted from competitor Adidas. (Photo: Bloomberg) Munich Adidas confirms the appointment of Björn Gulden to the top of the board: The previous Puma boss…
Puma CEO Björn Gulden takes over as CEO
Bjorn Gulden The Norwegian inherits Kasper Rorsted from competitor Adidas. (Photo: Bloomberg) Munich Adidas confirms the appointment of Björn Gulden to the top of the board: The previous Puma boss…
Arne Freundt succeeds Björn Gulden
Bjorn Gulden The manager lets his contract with Puma expire. (Photo: Puma/ Christoph Maderer) Munich Puma CEO Björn Gulden is leaving the sporting goods manufacturer at the end of the…
Adidas ends cooperation with Kanye West
Rapper Kanye West The rapper is considered a supporter of former US President Donald Trump. (Photo: Reuters) Munich The sporting goods company Adidas is ending its collaboration with US rapper…
Adidas ends cooperation with Kanye West
Rapper Kanye West The rapper is considered a supporter of former US President Donald Trump. (Photo: Reuters) Munich The sporting goods company Adidas is ending its collaboration with US rapper…
Adidas finally has to part ways with Kanye West
KanyeWest The rapper buys the right network Parler. (Photo: imago/MediaPunch) Provocation is a rapper’s daily business. Speaking out truths, exaggerating them and thus being heard – everything is okay. But…
Adidas finally has to part ways with Kanye West
KanyeWest The rapper buys the right network Parler. (Photo: imago/MediaPunch) Provocation is a rapper’s daily business. Speaking out truths, exaggerating them and thus being heard – everything is okay. But…
“Yeezy” collaboration between Adidas and rapper Kanye West before the end
KanyeWest The American rapper has been designing shoes and clothing under the Yeezy brand in collaboration with Adidas since 2015. (Photo: AP) Munich At the Paris Fashion Week a few…