Tag: Stephen Reindl
Mercedes is radically turning sales in Germany upside down
Mercedes branch In the future, the car manufacturer’s authorized dealers will be agents who work on a commission basis – the price sovereignty lies in Stuttgart. (Photo: imago images/Hanno Bode)…
Mercedes is radically turning sales in Germany upside down
Munich Sometimes Jörg Heinermann feels like a speleologist whose team only gave him a small headlamp as equipment. The head of sales at Mercedes-Benz in Germany knows roughly what is…
This is how VW and BMW want to end discount bargaining
Customers in the dealership Automakers are increasingly in control of prices. (Photo: imago images/Westend61) Dusseldorf Ten percent, 20 percent – or may it be a little more? So far, anyone…
Only the big ones survive – concentration accelerates
Dusseldorf The car trade in Germany is facing a concentration process: Smaller companies have to give up and are bought up by larger car dealers. According to a recent study…
Only the big ones survive – concentration accelerates
Dusseldorf The car trade in Germany is facing a concentration process: Smaller companies have to give up and are bought up by larger car dealers. According to a recent study…