Sponsored ads won’t leave us on Metaverse either

Defined as the future of the internet metaverse The madness continues at full speed. It is important for the future of technology that companies that dominate the industry, including Walmart, one of the largest retail chains in the USA, and Microsoft in technology, make the transition to the virtual universe. However, on the internet annoying events It will also exist in the Metaverse.

The UK-based Financial Times Newspaper has revealed the new plan of Meta, one of the leading companies investing in Metaverse. According to the information FT has obtained from non-public documents, the US technology giant sponsored ads He wants to take it to the virtual universe. It turned out that the company made the necessary patent applications for this.


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Meta plans trade-focused system for Metaverse

In patent applications revealed by the Financial Times, Meta has a platform where users can purchase virtual goods. “virtual store” It turned out that he was working on the idea. It was also learned that real-world items that will be supported by third-party brands in the application files can be purchased.

metaverse plot

In another patent application, Meta’s sponsor the appearance of an object in the virtual store It turned out that he developed a system that would According to the shared information, brands will go through the tender process for the virtual product they want to sponsor.

Meta’s Global Head, Nick Clegg, made a statement to the Financial Times on the subject. for the metaverse think of a business-oriented business model “To put it bluntly, advertisements will play an important role here,” Clegg said. used the phrase. Meta, which used to operate under the name Facebook, currently earns a significant part of its income from advertisements in social media applications.

A Meta spokesperson told Business Insidera, “We can’t comment on the scope of our patents or the reasons we’re filing them. However, it is important to note that our patents do not necessarily cover the technologies used in our products and services.” made the statement.

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