Samsung and Apple effect in the smartphone market: They were not affected by the economic crisis!

The world of smartphones has witnessed a very tight competition in recent years. In the last two years, in the shadow of the coronavirus and chip shortages, many important companies in the industry have increased their popularity by making big sales. While competition continues in the third quarter of 2022, data for the second quarter were announced.

In the second quarter, Samsung achieved 62.2 million sales and Apple 49 million sales.

Economic fluctuations and inflation continue to make their effects felt in many sectors. It seems that the smartphone world has also taken its share from this situation. According to Omdia’s research, in the second quarter of this year, the global smartphone market lagged behind the second quarter of 2021.

Record earnings from Apple despite inflation!

Apple revenues began to slow in 2022. Other categories other than iPhone and Services suffered a decline in revenue.

In the second quarter of last year, the smartphone market witnessed 307.7 million sales. In the same quarter of this year, the number of 293.7 million was reached. However, this bearish picture is not valid for market leaders Samsung and Apple.

Samsung and Apple

Samsung naturally ranks first in the list with its flagship and mid-range smartphones introduced in the first and second quarters of the year. The analysis company draws attention to the success of the Galaxy A13 and Galaxy S22 series. On the other hand, Apple spends these periods relatively quiet.

Samsung and Apple

Apple introduces its flagship phone in September each year. The company introduced the mid-high-end smartphone model iPhone SE 2022 in late March. So much so that Apple achieved a record success for the company during this period. It had the highest second-quarter revenue since 2012.

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