Plans to make extensive changes to the platform after the decrease in the number of subscribers Netflixhas stepped up its work for the advertised option. Planned to be offered at low cost price range of ad-supported subscription what will happen?
Netflix begins testing ad subscription
Speaking to The Hollywood Reporter Netflix CEO Ted Sarandosconfirmed that they will start showing ads on the platform for the first time. The manager said that a “cheaper, ad-supported” option is on the way than regular subscription prices. According to the CEO’s statement, seeing ads is no longer a problem for thousands of users who have escaped the platform.
Ted Sarandos, CEO of the publishing giant, said:Netflix is too expensive for me and I don’t mind the advertisementHe said that they are targeting the customer base. Expressing that they have started working with partners for the advertising layer, Sarandos also underlined that advertising support will be expanded.
Netflix was against showing ads, believing it spoiled the viewing experience. However, the publishing giant began implementing radical changes after being caught in the middle of the financial crisis. Sarandos and Netflix management, low-cost subscription with ads He said it would help resolve this crisis.
There are people who say, ‘Netflix is too expensive for me and I don’t care about the ad’. As we always say, we don’t actually add ads to Netflix. For those who say ‘I want a lower price and will watch ads’ we add an ad layer.
Currently the cheapest tier of Netflix 37.99 TL per month is offered with. If your subscription with ads cheaper than this price We expect it to happen. The advertising subscription tier is actually found on other services like Hulu, HBO Max, Paramount+. In addition, before Disney+ confirmed that it is working on such an option.
In the report it shared at the end of April, the broadcasting giant announced that it has lost 200 thousand subscribers since the beginning of the year. He said he expects this decline to continue. Netflix stock values lost more than $70 billion in terms of
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