Apple CEO Tim Cook mentions that Metaverse may not create as much change as expected, and argues that a different technology will shape the future.
Tim Cook He told Bright on September 30 that there was too much reliance on the Metaverse, that the technology was actually not fully publicized. did not respond He claimed. Stating that it is always important for people to understand what something is, Cook said, “I’m not really sure the average person can explain what the Metaverse is.” said.
On the other hand, Cook’s AR (augmented reality) He is known to be a big supporter of technology. Bloomberg, Apple’s in 2023 to put on the market a AR/VR He claimed to have developed hardware. Cook noted that the future of AR will go much further than today’s apps.
Apple CEO used the following statements about AR:
I think AR is a deep technology that can affect everything. Imagine for a moment that you could learn with AR and show it that way. Once we get used to AR reality in medical fields or other sensitive work subjects, we will think about how we lived without it.
Google CEO Eric Schmidt and Snap CEO Evan Spiegel Metaverse concept like Tim Cook too vague He is among the technology CEOs who think he is. Ambiguity is the biggest concern Metaverse brings with it.
on the other hand Meta is Disney and Microsoft It is among the companies that believe in metaverse concepts and make large investments in this field.