Meta brings new AI ad editing tool to Instagram and Facebook Ads Manager.
It is a controversial issue how reliable the advertisements we see on social media are, so much so that even in mobile game advertisements we can come across the theme “you are tired of fake advertisements, but our game is really like this”. And now Meta’s With new artificial intelligence editing tools, videos and ads shown in the stream can be edited.
Meta’s new tool helps advertisers Facebook and Instagram It will allow users to create and modify video ads that appear in their feeds. By early next year, the rollout of this tool to global advertisers will be complete.
Priority will be on video content
Meta’s tools are primarily to video content It looks like it’s going to focus. Two main features emphasized by the company attract attention. The first of these Video Expansion feature and this feature focuses on expanding the aspect ratio of videos. To achieve this, “invisible pixels“. The second feature is Image Animation It can create videos from static images for advertisements and use these videos in services such as Reels.
Of course Expanding images with artificial intelligence Many ways to animate still images are already known. Meta’s new tool aims to ease the burden on advertisers in this creation process and facilitate the working conditions of advertisers.
Transforming Meta into a social media giant with its new artificial intelligence tool targeted ads It will become more targeted. It is also known that companies such as Amazon and TikTok are testing artificial intelligence in the field of advertising.
What do you think about advertisements using artificial intelligence?
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Source :
https://www.makeuseof.com/ai-edited-ads-coming-to-facebook-instagram-feeds/
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