TECNO announced that it has collaborated with Kenan Doğulu in its first advertising campaign in Turkey. Kenan Doğulu will appear as the brand face in TECNO’s new product campaigns. It is known that the TECNO family places Turkey at the forefront in terms of importance and priority in its work in the European Region. Here are the details…
Kenan Doğulu is the brand face of TECNO Turkey!
As the most important step in the localization strategy adopted for Turkey, the brand ambassador agreement signed with the famous artist Kenan Doğulu is TECNO’s first work at a local level in the European Region. The fact that the brand correctly analyzes the needs of consumers in Turkey, produces the appropriate technologies and offers them to the users also supports this goal closely.
Apart from the notable local production investments, TECNO announced a new development that supports localization efforts in Turkey. Focusing on brand investments and new phones to be released, the company signed a brand ambassador agreement with Kenan Doğulu, a well-liked and admired successful artist in Turkey. Based on TECNO’s motto “Never Give Up”, it is stated that the collaboration with artist Kenan Doğulu will be long-term and will include campaigns related to different products of TECNO.
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Local production and localization in Turkey continues at full speed
TECNO has achieved very positive results in the last two years in the Turkish market, where it produces many smartphone models. TECNO Turkey General Manager Hank Li said, “As the TECNO team, we are very excited and happy to cooperate with Kenan Doğulu.
With the support of Kenan Doğulu, we aim to increase our brand awareness in Turkey, reach more people and make more users prefer TECNO. In this direction, we analyze the needs of consumers in Turkey correctly, produce the appropriate technologies and offer them to our users.”
The agreement signed with Kenan Doğulu is also a first in the market covering the European Region, which includes Turkey, with TECNO’s important position. The beloved artist Kenan Doğulu, who has also won many success awards in his career, will meet with TECNO lovers for the first time with the night portrait specialist CAMON 19 Series just before the new year. The new models, in which the famous artist will present its magnificent features to the users, are eagerly awaited.