Instagram, the future of which has been spoken for months subscription feature. officially opened for use. With the feature listed as “Subscriptions” on Instagram’s App Store page in November, creators can direct from live broadcasts and from the stories can earn money.
Subscriptions are Instagram’s debut in June 2021. Exclusive Stories different from its function. With Private Stories, the creator can only make their stories for a fee. However, thanks to the subscription, it is possible to earn money from live broadcasts.
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Instagram opens subscriptions in the US
Social media platform connected to Meta, subscription function within the scope of early access program; in the US, including @alanchikinchow, @sedona._, @alizakelly, @kelseylynncook, @elliottnorris, @jordanchiles, @jackjerry, @bunnymichael, @donalleniii, and @lonnieiiv Access to 10 creators opened.
Through ‘Subscriptions’, creators will charge as many posts as they wish. The price will be determined by the manufacturer. Instagram at this point From $0.99 to $99.99 It offers eight different price possibilities. However, instead of the high figures of $19.99, $49.99 or $99.99 in the first place, most creators 1 – 4 dollars pricing is expected.
Saved in the highlights section of the creator account stories and live streams may be included in the subscription. It will also be able to broadcast activities such as surveys and question-and-answer sessions specific to subscribers. In addition, Instagram will give subscribers a special badge to help them stand out in comments and in the creator’s inbox.
No revenue share
Instagram has not developed a unique payment method for subscriptions. The user who wants to subscribe to an account will pay with the built-in payment infrastructure on Android or iOS. In addition, Meta announced that creators will not receive a share of subscription revenues.
Ashley Yuki, Instagram’s Co-President of Product, stated that their main goal is to help creators make a living. wherever possible monetization model Ashley Yuki stated that they are trying to create a revenue share from content producers until at least 2023.
On the other hand, Meta CEO Mark Zuckerberg also announced the new feature on his Facebook profile. Zuckerberg will benefit creators trying to make a living by doing creative work will continue to develop new tools stated.