How Microsoft and Google are rebuilding the Internet

Redmond Microsoft boss Satya Nadella is aggressive on this February day at the group’s headquarters in Redmond. “Google is an 800-pound gorilla,” he says. The group dominates the Internet search business. But thanks to artificial intelligence (AI), Microsoft will challenge Google. He wanted the world to know that he had “made Google dance”. Then Nadella grins.

Most of the time, the bosses of the world’s largest technology companies only shower each other with praise in public. But Nadella breaks with this tradition by openly attacking Google and praising himself. But he also brought a reason for it: a new version of the Bing search engine, which is being rolled out worldwide these days. Thanks to AI, it should be better than Google, the search engine that has so far dominated the search business by more than 90 percent, depending on the country.

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