How JAB Holding of the Reimann family is recovering from the pandemic

Krispy Kreme in Times Square in New York

The US donut chain’s IPO was rather disappointing.

(Photo: Bloomberg / Getty Images)

Dusseldorf After several lockdowns in the corona pandemic, people are buying more perfumes and cosmetics again. On the way to work, they treat themselves to a coffee or a sandwich: Companies such as the beauty company Coty or the snack chain Pret-A-Manger benefit from returning to the office. You were hit particularly hard by the crisis.

The Luxembourg-based JAB Holding owned by the Reimann family has a majority stake in both companies. The descendants of the Ludwigshafen chemical dynasty JA Benckiser bundle their investments there. JAB Chairman Peter Harf has built up an extensive network of companies since the 1980s. The focus is on consumer goods and services – mainly in the USA.

Shares in the coffee company JDE Peet’s (Jacobs, Senseo, Tassimo) belong to it as well as the beverage company Keurig Dr. Pepper or the US donut chain Krispy Kreme. JAB also entered the veterinary clinic business three years ago. A future market from which the Reimann family expects a lot.

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