Brand Week Istanbul, the largest business and creativity festival in the EMEA region, celebrates its 10th anniversary. In this period when we make new beginnings in our lives that have paused in the pandemic, Brand Week Istanbul 2022 centers on the great change and renewal that we will encounter in the coming period. Here are the details…
Brand Week Istanbul 2022, It starts on November 7th!
Brand Week Istanbul, focusing on the creative industries, the world of brands, both society and the individual, and discussing future insights with experts from different disciplines, was held on November 7-11. “Time To Reset” It will be held at Zorlu PSM with the theme of
Brand Week Istanbul trends shaping the future in 5 different stages will meet the audience. Explore inspiring stories and the latest trends in culture, society, economy and technology. Inspiration Hall‘also; quantum physicist prof. Mete AtatüreFounder of Insider, the only software company from Turkey to become a unicorn Hande Locksmith, He composed the music of many Hollywood movies, especially Captain Marvel. Pinar Toprakone of the doyens of the theater and cinema world. Demet Akbagdirector and advertiser Serdar Erener many names such as will take place in Inspiration Hall.
The areas that are transformed by new technologies and the topics that focus on the sector such as cookie-free communication, decentralized structures and the future of consumer behavior that await the marketing world in the near future. Brands & Trendswill be discussed in . behavioral scientist Tara Austinarchitect of the theory of the creative impulse Kev ChestersOgilvy’s Global Head of Influence Rahul Titusfounder of the chair of action research prof. Oguz Babüroglu Leading names of the industry such as Brands & Trends will speak in the hall.
All titles that shape the global and target an international audience World Stagewill find a place in marketing professor Koen Pauwelsindie artist best known for his song “Somebody Else” veritynew media artist and director Refik Anadolchief economist at Walmart prof. John List this year World StageOne of the names that will be in.
Another of the scenes waiting for the Brand Week Istanbul audience this year; Master Hall. Three critical issues that “reset” the economy, communication, trade, culture and current politics will be under the spotlight with experts and practitioners in their fields. From creating brand communities to the function of audio elements in short content, from the future of competition between platforms to measuring the impact of influencer marketing, many topics on new media and new media breakout actors are on November 9th. Time To Influence under the heading Master Hall’it will be too.
MediaCat, together with Ipsos, will organize its 15th this year. lovemarks The relationship between the production and consumption trends of the individual and society, the future of brand communication, sustainability projects and sincerity, in short, everything related to brand loyalty, will be held on November 10 by artists, activists, academics and brand. together with the representatives Master Hallwill be located in.
Master HallA series of panels that delve into the panoramic view of Turkish society and politics await the audience on November 11. The election, which is Turkey’s most important agenda in 2023, for one day under the title “Every Election is a Beginning”; alliances and possibilities, the future of social polarization, the opportunity to rebuild will be discussed. Journalist Rusen Cakir, prof. Universe Axjournalist and writer Levent Gultekin and researcher Bekir is Heavy names like November 11 Master Hallwill be located in.
This year; all methods of improvementTime to Heal” will be transferred to the audience on stage. Within the scope of the Pharmatopia Pharmacists’ Project, all innovative methods of health are used by the pharmacist. Adile Ozdag and teacher Dilek Livaneli It will add new perspectives to the sector with the agendas opening to improvement and goodness in the light of science.
In addition to the topics and speakers that both shape the agenda and determine the future, the audience on 5 different stages with many different events such as Felis Awards, Lovemarks Award Ceremony, Women Making a Difference, Brand Academy Certificate Program, Portfolio Meetings and special networking meetings, and different surprises special to the 10th anniversary. will meet with
For detailed information and participation, click here to get more detailed information.