Apple may be preparing to place ads in its apps on iPhone and iPad. According to Bloomberg’s latest report, the technology giant; pre-installed on their Maps, Books and Podcasts It wants to show ads in apps like
Ads coming to Apple apps
The new report by Bloomberg’s Mark Gurman has mobilized Apple users. on the App Store Showing ads in the form of “recommended apps”, Apple will embed a similar strategy in its other apps. For example, Map When you search for restaurants in the app, advertising businesses will appear at the top of the search.
Gurman also said that for now, Apple will not put personalized ads in various parts of iOS, such as the Settings section. This has been used by Xiaomi for years. MIUI ads used as an advertising policy.
It is not possible to say that the ads shown in the App Store disturb users. For example, a user searching for ‘photo editing’ sees apps that pay Apple for advertising at the top of the search results.
Currently, there are no ads in iPhone applications, especially Maps. Apple, who wants to turn this situation into an opportunity, is afraid that the ad expression will create confusion. Therefore, the contents to be featured are “It’s an advertisementIt will insert a section like ”.
Apple TV Plus It is thought that an advertising subscription can be tested for the service. While competing platforms such as Disney+ and Netflix are working on subscriptions with ads, Apple is expected to offer a low-priced advertising option.
So what do you think about the iPhone ad change? You can share your views with us in the comments section.