Web3 lifestyle altcoin STEPN, Spanish football club Atlético de Madrid and cryptocurrency is launching a non-fungible token (NFT) sneaker collection in partnership with exchange WhaleFin.
The following statements were used in the official Twitter statement:
“As part of the first round of the launch, a total of 200 co-branded Genesis sneakers will be released. WhaleFin will sell 180 sneakers, including 160 Common sneakers, 19 Uncommon sneakers and a special pair of Rare sneakers.”
The new digital football boots will offer high ease of use for both Stepn users and football fans.
0/ We are excited to announce our partnership with @atletienglish 🇪🇸 and @WhaleFinApp to launch a first-of-its-kind co-branded Genesis sneaker!https://t.co/tADePqmxuR pic.twitter.com/CXIda6B2NB
— STEPN | Public Beta Phase V (@Stepnofficial) August 18, 2022
New Shoes Released by STEPN Altcoin Team Will Come With Various Advantages
The sneakers will be compatible with the app’s move-and-win gameplay, and owning these shoes will also grant exclusive access to physical Atlético de Madrid merchandise, in-person matches, and WhaleFin airdrops.
The Altcoin team also talked about the designs of the new NFTs:
“The designs of these hand-drawn boots highlight elements specifically attributed to Atlético de Madrid’s trophies, stadiums and players.”
Stepn developed the Solana-based fitness app last year, earning $122.5 million in the second quarter. The NFT sneakers required to play the game are trading at the base price of 1.58 SOL, that is, about $65.
Marketing Manager Shiti Ragosti said in a statement:
“Through such prestigious collaborations, we create win-win partnerships for users through co-brands as well as real-world rewards and benefits.
Stepn also reaches more users through these collaborations and partnerships, fulfilling its mission to bring the world of Web3 to the wider sports community.”
*Not investment advice.
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